Our Services

For growing companies at any stage seeking brand clarity, differentiation, and intentional creativity.

Tap into our trusted team of award winning marketers and industry veterans for discrete branding projects, creative storytelling, campaign execution, consulting on product launches, or ongoing Brand AOR support from our studio.

Not sure what you need? That’s okay too! We’ll start with a brand audit then build you a roadmap for strategic brand growth.

Ready to stand out?

Let's chat!

  • You need a top-level marketing and communications executive, but you don’t have the budget to hire someone full-time. Our seasoned consultants provide massive value. Hello Helio’s marketing executives have access to proven frameworks that allows them to build out detailed, high-level strategy in a fraction of the traditional timeline and can join your team on a part-time and interim basis to lead and support you through critical moments in your business.

    • Brand strategy and market positioning 

    • Go-to-market and product launch planning 

    • B2B + B2C marketing funnels and customer acquisition strategies 

    • Competitor research and market analysis 

    • Audience analysis, insights, and segmentation 

    • Identifying your ICP (ideal customer profile) 

    • Communications architecture, storytelling & messaging strategy 

    • Content and thought leadership strategy 

    • Marketing ops, restructuring, and resourcing plans 

    • Annualized marketing plans and budget allocation

    • Patient experience mapping and strategy

    • Healthcare transformation

    • Marketing department transformation

    • Change management

    Especially for small to medium businesses, we know budgets matter. Let’s chat to explore how we can provide a valuable scope of work with whatever you have to work with.

  • This elite group of professionals are at the top of their fields and are looking to assist like-minded companies that want to make an impact in health equity.


    • Legal: Trademarking, contracting, business formation

    • PR: Corporate communications, media strategy, executive visibility

    • Marketing: Branding, messaging strategy, GTM, and positioning

    • Product: Product market fit, and customer profiling

    • Sales: UVP, and pitch coaching

    • IR: Investor positioning, messaging, pitch coaching

    • DEI: Consulting and training programs

    • Medical: SMEs and KOLs

    We brought together a team of strategists and consultants from across disciplines to arm your executive team with the breadth and depth of knowledge you need to drive your health equity mission forward.

    We were born out of the movement in women’s health and continue to actively drive this paradigm shift, but our mission and expertise span the many intersections that cut across health equity.

    We also have a series of monthly programming and content facilitating productive, solution-oriented conversations.

    If you’re like us and are passionate about creating a more equitable healthcare landscape, we want to hear from you.

CONSULTANTS

  • We custom-build the ultimate strategy to help your marketing and communications teams work smarter, not harder. Hello Helio’s marketing, communications, and campaign strategy services are based on a sliding scale that considers the size and stage of your business and scope of your needs.

    We’ll meet you where you are to deliver strategy and insights that maximize your growth.

    Our strategists are experts at:

    • GTM strategy & launch planning

    • Competitive positioning

    • Messaging & storytelling

    • Brand strategy

    • Omnichannel media strategy

    • Growth & customer acquisition

    • PR & communications strategy

    • Founder-led narratives & storytelling

    • Creative conceptualization & campaign strategy

    • Social media & content strategy

    Our PhD-led research team has worked with some of the fastest growing unicorns, start-ups and enterprises alike. Delivering customer insights and competitive intelligence.

    Our researchers excel at:
    Customer research & insights

    • Competitive analysis

    • Brand SWOT analysis

    • Pulse surveys

    • Qualitative & quantitative customer research

    • Insights analysis

  • We cut through the noise to help your brand shine, from brand development to activation and everything in between.

    The Hello Helio Brand Studio is known for its ability to creatively differentiate your brand from its competitors at every touchpoint. We engage as an extension of your team, either as your Brand AOR for longer term support, or for short-term discrete projects. Whatever the need, we’ll curate the right mix of experts through our global network of creative talent.

    Areas of expertise include:

    • Brand identity & design

    • Strategic naming

    • Marketing materials

    • Pitch decks (IR & Sales)

    • Social media content

    • Websites, funnels & landing pages

    • Founder-led thought leadership

    • White papers & industry reports

    • Podcasts & video production

    • Creative advertising assets

    • Communications & PR

    • Emails, newsletters & blogs

    • Event design & brand activations

    Whether you’re looking for a brand refresh your brand’s identity, or need creative assets for your next big product launch campaign, we work across print, out-of-home, and digital to bring brands to life with both creative and strategic intent.

    When we think about the relationship between design and communications, we know they are better when created together. We see every touchpoint with your customer as an opportunity to create lasting brand impact and loyalty, which means that every visual, and message is an investment. These are the foundations of brand growth.

    With us, you don’t just benefit from extra sets of hands, you get experience, brainpower, and creative superpowers to bring your vision and brand to life.

    Ask about our special pricing for Seed-stage, non-profits, and non-venture backed brands.

FULL SERVICE

Our expertise sits at the intersection of healthcare, innovation, and consumer wellness culture.

  • A cartoon illustrated of a human stomach with a green arrow pointing down into it, indicating digestion or stomach function.

    Health as a Lifestyle

    We believe that optimized health is an active and intentional choice. We’re dedicated to supporting goods and service brands in the fitness, nutrition, longevity, and holistic health companies who are on a mission to transform people’s lives through healthier living.

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    Tech & AI Driven Companies

    Our team has led development on high-performing campaigns for Fortune 100 tech brands, to scale-up digital health companies. Now we’re adapting those playbooks and strategic frameworks to build, launch and grow everything from med-tech to AI-driven SaaS companies.

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    Women's Health & Femtech

    We lead with purpose AND and a vast portfolio of professional experience from fertility to pregnancy, maternity to menopause, and everything in between. We are passionate about growing brands that lead movements, break stigmas, and push for paradigm shifts and we have first-hand expertise in doing just that. Our team has launched women’s health initiatives at every scale with a catalog of impact that spans the globe.

  • A stylized logo with a gradient from yellow to orange, featuring a gear and a house inside it.

    Hospital & Clinical Services

    Coming from some of the most internationally respected health systems, our strategists understand the challenges faced by clinical organizations and hospitals. We can help you design superior campaigns, content and care journeys that optimize patient acquisition, retention, and lead to higher satisfaction with greater efficiency.

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    Consumer Wellness & Beauty

    As savvy consumers, wellness and beauty junkies ourselves, we believe that great products require authentic and captivating brand storytelling to stand apart in this crowded space. We work with CPG brands and MedSpas alike, who need to differentiate through beautiful creative and engaging messaging that cuts through the noise to build brand loyalists.

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    Stigmatized Categories

    Breaking through taboos and stigma-induced barriers is an entire strategy in and of itself. We understand the nuances when trying to reach audiences that are often living in silence. We’re passionate about delivering results that break stigmas and bring light to the shadows.

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    Life Sciences & Biotech

    We are experts at translating complex science for a variety of audiences, from investors to HCPs to patient communities. Our specialty is working with brands that have life-changing potential, and we understand the nuances of this category with experience launching big pharma brands down to supporting early stage biotech with their investor storytelling.

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    Not a health, wellness, or tech brand?

    That’s okay, we can still collab! Our backgrounds span CPG, beauty, tech, finance and services. Our team has worked with giants like Oracle, and Coca Cola, in addition to SMBs in retail, hospitality and fitness with brick and mortar storefronts. Our approach to strategy and creative is industry agnostic, so say hello if you’re ready for your brand to shine!

Founder’s Note

“I want to see more brands built for growth right from the start. That’s why you won’t find us doing creative work purely because we like pretty things or creating content just because its trending. For me, its about creating with intention. From strategy and messaging through tactical planning and execution, I’m passionate about helping founders bake growth into every aspect of their brand.”

Kaitlyn Tuson,
Founder & CEO

Read our Founder's Story